From Our Blue Butterfly to Your Little Miracle
A parent's hands gently folding a soft oatmeal and powder-blue baby garment beside a softly lit window

Our story

Meet Our Blue Butterfly

An Irish organic cotton baby clothing brand, based in Waterford.

A parent holding a baby in a powder-blue outfit near a softly lit window

Our story

Little clothes, made with love

Our Blue Butterfly is an Irish baby clothing brand based in Waterford, Ireland, founded by Aishling Ryan. We offer simple, gentle pieces made from 100% organic cotton for the little miracles in our lives.

From the south-east of Ireland, we share a small, considered range of everyday essentials for boys and girls. Our palette is natural, our finishes are simple, and every piece is made to feel soft and comfortable against delicate newborn skin.

We believe the earliest clothes should be calm, kind and made to be lived in — little clothes, made with a lot of love.